CYBER MONDAY:
Unwrapping the Digital Shopping Revolution
Cyber Monday is a relatively recent addition to the holiday shopping calendar, and its origins are tied to the rise of e-commerce and online shopping. Here are some interesting facts about when Cyber Monday began:
- Inception in the Early 2000s: Cyber Monday is believed to have originated in the early 2000s. The exact year of its inception is somewhat debated, but it's generally traced back to around 2005.
- Response to Black Friday: Cyber Monday was created as a response to the growing popularity of Black Friday, the traditional start of the holiday shopping season in the United States. Black Friday is the day after Thanksgiving, and retailers offer in-store discounts to attract shoppers. Cyber Monday was conceived to encourage online shopping on the following Monday.
- Term Coined by the NRF: The term "Cyber Monday" was first coined by the National Retail Federation (NRF) in a press release in 2005. They used it to describe the phenomenon of increased online shopping and sales that occurred on the Monday following Thanksgiving.